Dave Ulrich, Norman Smallwood
ISBN: 0-471-76079-X
Paper
320 pages
March 2006

In this paperback (a relaunch of a book previously titled Why the Bottom Line Isn't!), Ulrich and Smallwood explain how non-financial measures are leading indicators of financial measures, and show business leaders how to boost market value by focusing on assets not accounted for on their financial statements.

These intangible assets include an organization's reputation, corporate culture, ability to attract talent, and its track record on acquisitions and movement on other opportunities in the marketplace.

Based on research harnessed from a number of disciplines including HR, finance, and leadership, How Leaders Build Value gives leaders at all levels the tools to build the kind of assets that translate into sustainable shareholder value for their organizations.